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This guide offers you a direct and honest approach to topics such as digital marketing for your Ecommerce and where to buy your products, as well as other essential tips to create a successful store. We have addressed these issues in detail in our blog, but in this article, we summarize the main aspects necessary to take the first steps to venture into electronic commerce. We invite you to read about the silver policies so you can see that these basic elements are simpler than you had thought.

Before, during and after starting any online trading business, you must invest in tests and analysis. Think like the customer and find out what is working, what is not, and why behind those answers.

Work closely with social networks

Any e-commerce entrepreneur who says he outsources social networks or delegates it to other team members is crazy. Social media is the heartbeat of your business, as it offers you an interrupted look at the lives of your customers. While it is perfectly good to have a social media manager, it is pertinent that you also be involved in it.

Keep evolving

Never stop evolving. Technology, trends and customer tastes will change, so you must change if you want to succeed in such a variable market.

Times are changing and more and more people seek to undertake and be their own bosses. Thanks to the internet, this goal has become more accessible and Ecommerce can be a very exciting way to fulfill your dreams. However, it can be extremely difficult to know exactly where to start and what type of business will be successful enough to generate income. There is a lot of information available that you should examine thoroughly, so it is necessary to create an action plan to prioritize your resources as you develop the business plan of your online store.

How to start an ecommerce business


If you are asked what you think are the necessary factors to create a successful online store, you will probably think of the following:

  • A web page with an impeccable design
  • First level customer service
  • Product images of excellent quality
  • An offer of unique products

And you’re right, these aspects are crucial to success. You must offer excellent customer service and you need an attractive and reliable website if you want people to buy your products. But remember, it is the sum of these elements working together that makes an e-commerce business successful. These factors are what will lead your online store to reach its full potential, but to achieve success, you must first master the basics of this form of business.

We see this daily with beginner entrepreneurs who are still learning to manage their e-commerce businesses and lose sight of the most important aspects to achieve success, and spend a lot of time creating the perfect online store, to close it shortly. The fuel in your store is sales and that is what your business plan should focus on. In this sense, you must make efforts through digital marketing to attract traffic to your store, and thus achieve sales, which in turn will generate more traffic. Also, before thinking about offering quality customer service or determining the unique style of your brand, you must sell. Without sales you are finished.